As part of one of Kidana’s corporate social responsibility initiatives, the Neighborhood Centers Association in the Makkah region, in collaboration with the Ihsan platform, launched the “Saqaya and Rifada” initiative during the holy month of Ramadan at the Kidana Station.
The initiative saw the participation of over 150 volunteers through the “Servant of the Guests of Allah” project, providing a variety of services to pilgrims with the aim of enriching their spiritual experience and delivering high-quality services befitting the significance and spiritual atmosphere of Ramadan.
This initiative seeks to promote the values of generosity and social solidarity while focusing on improving the services provided to pilgrims and Umrah performers in the holy sites. Kidana expressed its pride in contributing to such initiatives that support Saudi Vision 2030 by enhancing the experience of the guests of Allah and offering exceptional services that meet their needs.